upcoming events
September 8, 2008
Digital Marketing Summit
New York, NY
  September 9, 2008
Workshop: Integrating Digital into the Marketing Plan
New York, NY
September 10, 2008
Webinar:Redeem Your Sales Through High-Impact Couponing!
Online at pmalink.org
  September 16, 2008
Webinar: Don't overlook the at work consumer!
Online at pmalink.org
September 18, 2008
Chicago Chapter Event: Shopper Marketing Roundtables
Chicago, IL
October 6-7, 2008
Workshop: Basics of Promotion & Integrated Marketing
Chicago, IL
Oct 30, 2008
Sports Marketing Summit

New York, NY

November 12-13, 2008
The Power of Entertainment @ Retail
Co-located with In-Store Marketing Expo
Las Vegas, NV
November 20-21, 2008
Marketing Law Conference
Tne Message IS the Medium
Chicago, IL
  December 11, 2008
Workshop: Business Strategies for Entrepreneurs & Small Businesses
New York, NY
February 4, 2009
Workshop: Metrics of Marketing Accountability
New York, NY
  March 10-11, 2009
Annual Integrated Marketing Conference & 2009 REGGIE Awards
Chicago, IL
 

 

 
news & updates

PRESS RELEASE:
Shopper Marketing Success Depends on Better Collaboration
According to Promotion Marketing Association (PMA) Research

LEGAL BULLETIN:
May/June 2008 Law Bulletin
(Members Only)

 

PRESS RELEASE:
Promotion Marketing Association (PMA) Outlines Seven-Point Shopper Marketing Manifesto
Group Offers Best Practices for Manufacturers and Retailers Based on Recent Research



Reggie Campaign of the Week

ENJOY PHOTO Campaign
In Japan, people have a custom of sending Nengajo (New Year's Greeting Cards), just like Christmas cards, since 18th century. Recently this custom contributed very much to sales of home printer products, as consumer started to create Nengajo of their own designs with home computer and printer... >> MORE





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